New Delhi : Romesh Kumar Puri has been appointed as the new Secretary General of the Indian Direct Selling Association (IDSA), the apex body representing the direct selling industry in India.
Romesh KumarPuri, besides overseeing all the activities of the association, will also spearhead its envisioned mission and objectives. With a distinguished career spanning over 34 years in the Government of India, Mr. Puri has held various significant roles across multiple ministries and departments.
Notably, Mr. Puri brings a wealth of expertise in policy formulation, program management, and research-driven studies. As a former Joint Director of the Department for Promotion of Industry and Internal Trade (DPIIT), he played a key role in the development of the upcoming e-commerce policy and the national retail trade policy, among other critical initiatives. His extensive experience will contribute significantly to the growth and development of the direct selling industry.
