Mumbai: Signpost India Limited (SIL) has become the “first leading DOOH media enterprise in India” to be listed on the major stock exchanges, after it was listed recently on the BSE and NSE.
“Our listing on BSE and NSE symbolizes a new era for Signpost India and we are committed to driving innovation and creating meaningful connections between brands and a rapidly-evolving consumer base,” said Shripad Ashtekar, Chairman and Managing Director.
Ashtekar told media here recently that Signpost India highlights ‘cutting edge’ DOOH solutions, specializing in programmatic digital advertising portfolio including billboards, transit media (skywalks, bus panels, airports, metro stations, bus queue shelters and smart mobile vans) and innovative assets like kiosks, traffic booths and electric public bicycle stations.
Now, through its recent merger with the well-established Pressman Advertising Ltd, SIL is highlighting its full suite of advertising services including print, digital marketing and public relations, he said while noting the company’s clientele spanning consumer goods and services, BFSI, lifestyle, real estate and construction, media and entertainment, education, pharmaceuticals, telecommunications, automobile and hospitality.
SIL, during FY2022-23, clocked Revenue of Rs 342 crore with 84% growth and Net Profit of Rs 35 crore with CAGR growth of 30% over the last three years.
On a consolidated basis, the Company’s Total Income for the quarter ended December 31, 2023 was Rs 106.62 crore – an 86% increase over Rs 57.38 crore posted in the previous year’s corresponding quarter.
Profit after Tax for the quarter increased by 80% to Rs 9.46 crore, as against Rs 5.26 crore in the previous year’s same quarter.
The Equity Shares of SIL commenced trading on BSE and NSE on Feb 14 and hit the upper circuit at Rs 326.55 on NSE and Rs 318.10 on BSE.
Ashtekar said SIL’s significant projects include: Mumbai Metro (Line 2A and 7) and renewed BEST bus and bus queue shelter contracts over the past year, besides its long-term advertising contracts (7-20 years) paving the way for sustainable growth.
The company envisions transforming transit infrastructure and expanding into sustainable public spaces across major commercial, educational and tourist centers in India, he added.
