Tanishq unveils ‘Celeste X  Sachin Tendulkar’ diamond solitaire collection

Published Date: 03-04-2023 | 4:04 pm

Mumbai: It was a “match” made on earth of “brilliant” diamonds and “sparkling” cricketing wit, that met on green turf amidst the cool sea breeze off Bandra coastline in North-west Mumbai recently. 

The occasion was the launch of the a 100 ‘Celeste x Sachin Tendulkar’ limited edition, rare, design-crafted with multitude of sparkling nano-facets, “‘diamond solitaire’ collection titled “Celeste” by Tanishq at the hands of Indian cricketing legend Sachin Tendulkar. 

The collection, handcrafted with utmost care, precision and perfection, paid tribute to Tendulkar’s remarkable achievements, including celebrating the “Master Blaster’s” 100 international centuries during his 50th birthday year of 2023.  

Noting that the “Celeste diamond” highlighted sparkling “golden memories” of India’s ‘World Cup” victory in 2011, Sachin Tendulkar told media said the +Tanishq Celeste+ represented a carefully curated innovative collection that celebrated the unifying spirit of cricket as well. 

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The cricketer’s wit came to the fore at the Celeste ‘precious stones’ launch, when it was recalled how he blew away his critics by simply stating “Turn Thrown Stones Into +MILESTONES+.” 

Reminiscing down cricketing memory lane, Tendulkar emphasized “Never Lose Hope, Chase Your Dream” while describing his delight at seeing Kapil Dev holding the World Cup in 1983, and then his own joy at winning and holding the World Cup in 2011. 

“It’s all about hard work and there are no shortcuts. I gave 100 percent  on the field and that’s all I wanted in life,” said the cricketer, adding “My mantra from childhood was +do your best+ and the person I am today is a reflection of my very upbringing in meeting the challenges that my family was facing.” 

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Naughty cricketing moments were also highlighted by Tendulkar as he described with delight how he, along with the other Indian team members, +pulled team captain Sourav Ganguly’s leg over a supposedly bad publicity+ before he realised that they had played an “April Fool” joke on him on that day – April 1. 

Arun Narayan, VP – Category, Marketing & Retail, Tanishq, Titan Company Limited, said that these diamonds were sourced from the best globally, graded in over 60 criteria of excellence, and involved in the biggest innovation in diamond cutting in over a century where every Tanishq Celeste diamond today features thousands of invisible nano prisms that enhance the light performance.  “In the universe of diamonds, +Celeste+ solitaires reign as the ‘undisputed crown jewel’ of all jewels and the +Celeste+ solitaire — crafted with revolutionary diamond cutting technology and protected by no less than six patents — is a result of a ground-breaking innovation in the realm of diamond cutting,” he said.  

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