Volvo CE Launches ‘Built for Bharat’ EC210 Hydraulic Excavator, Designed for India’s Needs

Published Date: 18-06-2024 | 7:04 pm

Built for Bharat, Volvo EC210 offers superior performance, exceptional fuel efficiency and lower maintenance cost. Now available at 300+ outlets across the country

Bengaluru: Volvo Construction Equipment (Volvo CE India) has Unveiled the new EC210, a “Built for Bharat” 20-tonne class hydraulic excavator, during the press conference held in Bengaluru underscoring the company’s commitment to the expanding Indian construction equipment market. This excavator offers innovative, technologically advanced solutions tailored to meet the specific needs of Indian customers. Featuring superior performance, exceptional fuel efficiency, and lower maintenance, the EC210 was unveiled by Kamel Sid, Global Head of Operations at Volvo CE, alongside Dimitrov Krishnan, Managing Director of Volvo CE India, and other senior leaders.

In conjunction with the EC210 launch, Volvo CE has rolled out a new brand campaign, “Karo Zyada Ki Umeed,” which captures the human drive for excellence and boundary-pushing. This campaign emphasizes the EC210’s value proposition through four pillars: Zyada Performance, Zyada Value, Zyada Savings, and Zyada Uptime.

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The EC210 is a versatile 20-tonne class crawler excavator, delivering top-tier performance, safety, operator comfort, and easy servicing. It boasts a best-in-class attachment configuration and a next-generation positive control hydraulics system for unmatched precision and responsiveness. Powered by a Made in India T3 electronic engine, the EC210 offers high torque at low RPM and outstanding fuel efficiency with ten working modes for various applications. This versatile excavator is ideal for light, medium, and heavy-duty tasks, including road building, rock breaking, general construction, waste management, quarries, and sand mining. Additionally, users can easily book services through a user-friendly mobile app, ensuring service assurance within 48 hours to maximize machine uptime.

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“As India embarks on its remarkable infrastructure growth journey driven by the government’s vision and commitment, we foresee exponential demand for construction and mining equipment across sectors such as rail, road, ports, airports, and power projects,” said Dimitrov Krishnan, Managing Director of Volvo CE India. “At Volvo CE, we are committed to leading this transformation by offering India-centric solutions through our latest technological innovations. The all-new EC210 exemplifies our approach to delivering products that provide ‘Zyada’ performance and reduce the cost of ownership for value-conscious Indian customers. With this product launch, we have also built a supporting ecosystem by expanding our sales network, investing in digital technologies for 48-hour service assurance, and partnering with Shriram Automall for easy exchange or disposal of used machines, thus promoting circularity.”

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Volvo CE has also partnered with Shriram AutoMall (SAMIL), India’s largest “phygital” marketplace for pre-owned vehicles and construction equipment. This collaboration aims to create a robust ecosystem for machine exchange and disposal, aiding customers who wish to replace their existing fleet with new Volvo machines. This initiative aligns with Volvo’s strategic ambition to promote circularity in equipment lifecycle management, supporting sustainable practices for second-life and end-of-life disposal.

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